| Job Opening |
Digital Marketing Manager |
| Job Industry | Consumer Goods |
| Job Type | Full-Time |
| Experience Level | Mid-Senior Level |
| Date Posted | 2020-11-09 |
| Job Location | Sites At Scale Bldg., Ma. Asuncion Street, Daro, Dumaguete City |
| Company Information |
Wrkpod
Website: https://app.wrkpod.com/ |
| Job Description | - Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns - Design, build and maintain our social media presence - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Brainstorm new and creative growth strategies - Collaborate with internal teams to create landing pages and optimize user experience - Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points - Collaborate with agencies and other vendor partners - Identify latest trends and technologies related to our industry - Strategise and drive Product/Service/Customer Reviews and trustbase - Prepare and manage monthly budgets report for the marketing department - Create guidelines, systems and processes for increased work productivity, service and blueprint and to maximise the end-to-end consumer journey - Set, monitor and report on team goals |
| Job Qualifications | - BS/MS degree in marketing or a related field
- Proven track record - Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns - Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate - Experience in optimizing landing pages and user funnels - Experience with A/B and multivariate experiments - Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) - Working knowledge of ad serving tools (e.g., DART, Atlas) - Experience in setting up and optimizing Google Adwords campaigns and Google Shopping - Working knowledge of HTML, CSS, and JavaScript development and constraints - Strong analytical skills and data-driven thinking - Up-to-date with the latest trends and best practices in online marketing and measurement |
| Compensation | Php 40, 000 - Php 60, 000 negotiable |
| Number of Job Opening | 1 |
| Highest Education Attainment | College Graduate |
| How to apply to this job | Interested applicants, kindly email your resume to kristy@wrkpod.com or jobs@wrkpod.com and kindly create your profile here: https://app.wrkpod.com. Thank you. |
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